Corporate Engagement: What does “Hybrid” mean + Top 3 Benefits

Corporate Engagement – What does “Hybrid” mean?
The 3 top benefits to your organization of a Hybrid Event

Over the past year during the pandemic, the events industry has been forced to pivot from live events to a virtual or hybrid platform. One thing most of us can agree on, when we hear the word “Hybrid” now—whether it be work, school, or even a social activity—hybrid has become today’s standard.

It’s important to understand what a hybrid event is and how it can benefit your organization.

By definition, a hybrid event is a tradeshow, conference, unconference, seminar, workshop or any other meeting that combines a “live” in-person event with a “virtual” online component.

Plain and simple, a Hybrid event consists of your in-person event combined with live stream for virtual attendees to participate.

So what does this mean for your company?

The Top 3 reasons to include a hybrid format into the planning of your next event:

  1. Increased reach and attendance – Employees near and far can attend the event, observing social distancing guidelines at the live event, or from the comfort of their own home, it is their choice.
  2. Engagement of your attendees – Combining virtual elements to your live events opens up a great deal of opportunity to increase engagement, both during and after the event itself.
  3. Reduction of Environmental Impact and Overall Costs – Associate “going green” thinking with the reduction of personal carbon footprints as you plan your next hybrid event. As we all can agree, budgets are tight, hybrid events are a great way to bridge the gap between costs and results.

Even as our world recovers from the grips of the pandemic, there is a good chance—given how prevalent and accessible online technology is—that more corporations will continue to rely on hybrid elements for their events for the long-term.

At 365 Events San Diego, we will never replace live events, and we are excited for the day when it is safe to return to a world where we can meet in person. Until then, by incorporating some hybrid elements, you can ensure that unforeseen circumstances will never stop you from engaging with your employees, the community, and the world in which we live.

Let 365 Events San Diego plan your next Hybrid Event! Contact us today.

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